ABOUT OUR AGENCY
We Brings Brands to Life Through Strategy, Storytelling & Connection.
At Eventful PR, we propel creative brands into the spotlight, crafting narratives that reflect not just what you do, but who you are.
WE’RE STORYTELLERS
Your Story, Strategically Told.
Rooted in Toronto Canada. Recognized everywhere. Our boutique agency provides full public relations and marketing services across Canada and select U.S. cities.
Our clients span a variety of industries, with a specialty in design, lifestyle, food, and personal branding PR.
Through a blend of digital PR, experiential marketing, and brand management, we help businesses connect authentically with their audiences and achieve measurable results.
We’re building brands in the world of design.
Our Vision
Our Mission
To be recognized as one of Canada’s most trusted public relations firms, known for integrity, innovation, and results that elevate design, wellness, and lifestyle industries.
We work closely with our clients to understand their business needs and goals, products and services, and their target markets. We develop strategies based on the information they share, to get companies in front of the right mix of media.
OUR PROCESS
Where Vision Becomes Visibility.
Media coverage happens through great imagery and storytelling that will entice audiences and make the project, product or service memorable.
1
Strategy
We need to understand who you are, what you offer and why. We will identify where you sit in the market, what makes you different and who your target audience is.
2
Photography
We work with you to create images that craft the story & promote your brand.
3
Your Story
We collect key project background info from you to help formulate the best story to entice the media.
4
Media Outreach
We share your story with relevant media outlets, with ongoing follow ups to solicit feedback. Media coverage can be short-lead (immediate) or long-lead (can take from four months up one year to publish).
5
Exposure
Ongoing exposure to various forms of media is the winning combination to drive awareness of your brand and business, and traffic to your website.
6
Content
Need photos, videos, social or written content for media or your website? We do that, too!
Let’s Get You Seen!
WHAT SETS US APART
Why Choose Eventful PR?
- Recognized among top PR firms in Toronto, Montreal, Vancouver and Canada.
- Proven results for lifestyle brands, design professionals, and wellness leaders.
- Deep expertise in media relations, events, brand storytelling, and marketing influencer campaigns.
- Boutique approach with national and cross-border reach.
- Focused on collaboration, creativity, and measurable outcomes. We have the client cases to prove it.
CLIENT WORDS
Trusted by Leading Brands & Creatives
"Through Sharyn’s connections, we were able to reach a national audience to gain awareness for our interior design services. They provide marketing content that is excellent for use through our social media channels and on our website. If you want your brand to be recognized, I would highly recommend working with Eventful PR team.”
Sarah St Amand,
Principal Designer, Sarah St Amand Design
“Working with Eventful PR was what I needed to get my brand into my target marketplace."
1/10
"Eventful PR help to build up our interior design company and capture the clients we dream about!”
Lisa Kooistra,
Principal Designer, Lisa Kooistra Design
“They take the time to understand and work towards building your brand."
2/10
Diana Balanyuk,
Principal & Creative Director, Diana Rose Design
“If you wish to be seen and noticed, Eventful PR will make it happen. Period.”
3/10
"They are true professionals that are well connected in the community. They were the spark our brand needed to expand into many other realms."
Michelle Berwick,
Principal Designer, Michelle Berwick Design
“The team at Eventful PR never stops."
4/10
"With her extensive expertise and commitment to excellence, she and her team are a reliable and valuable partner for any businesses seeking effective PR strategies.”
Amanda Shields,
Creative Director & Principal Designer,
Amanda Shields Interiors
“Sharyn is an outstanding PR specialist who consistently delivers exceptional results."
5/10
"Eager, determined to achieve our goals with targeted strategies right for our brand. We couldn’t be happier with the results achieved.”
Jennifer Backstein,
Jennifer Backstein Interiors
“From the moment we contacted Eventful PR, we knew we were in the right hands."
6/10
"That’s what it’s all about. She knows the industry, the insiders, the press provided my firm with the valuable tools to build my business."
Evelyn Eshun,
Interior Designer
“She brings results."
7/10
"We value her expertise in every regard."
Heather Segreti,
Interior Designer, Segreti Design
"Sharyn’s persistent approach, dedication, industry alliances and networking skills have made her an asset to us at Segreti Design."
8/10
"Her focus and PR savvy led to the creation of many opportunities for Carpet One Floor & Home. Her attention to detail and top notch service are the pillars that keep Eventful PR on top."
Phil Yetmen,
Director of Marketing, Carpet One Canada
"Sharyn is an incredibly talented individual. "
9/10
Wendel Clark,
NHL Alumni
"Sharyn you rock!"
10/10
THE FOUNDER, PRINCIPLE PUBLICIST & BRAND MANAGER
"
Working with some of the industry’s most creative thinkers has been a constant source of inspiration, allowing me to refine and expand my own strengths over the years.”
Sharyn reflects.
MEET THE TEAM
We deliver coverage that counts by communicating the right messages in relevant and creative ways.
Eventful PR is a highly skilled team of media experts known for unwavering passion and distinctive storytelling strategies, including innovative media relations, social media, and comprehensive brand management.
Phil
Sara
Phil Yetman,
Social Media-Brand Strategist
Sara Duck,
Content Creator
Janelle
Janelle Szumowski,
Social Media Director
Rachelle
Rachelle Mandziak,
Website Development & SEO/GEO
Kristin
Kristin Bloch,
Senior Event & Client Experience Manager
Meet Phil Yetman,
Phil is the “swiss army knife” of marketing with vast knowledge of both consumer and business marketing and technical skill ranging from graphic design to complex online marketing campaigns. His experience includes digital management of websites, developing digital strategies, branding, social media strategy and full scale marketing campaigns. Phil brings a design and technical background to digital project strategy and management, and is a valuable asset to the agency and clients we serve.
Meet Kristin Bloch,
With nearly two decades of experience in event and catering management, Kristin brings both expertise and creativity to every project. She is passionate about turning ideas into memorable experiences, guiding each event from concept to execution with precision and care. Known for her meticulous attention to detail and seamless delivery, Kristin ensures every element reflects your brand’s vision while leaving a lasting impression on guests.
Her ability to balance logistics with creativity makes her an essential part of our team helping craft events that not only run flawlessly but also strengthen PR impact and elevate brands to new heights.
Meet Sara Duck,
Sara Duck is known for her keen design eye, bringing more than 15 years of experience to the Eventful PR team, having worked as a magazine editor, writer and content creator for Canadian lifestyle and design publications.
Sara’s work has been nationally published in notable lifestyle and design publications and newspapers in Canada.
Sara is also a published author of the children’s book series entitled The Tea Party Adventure.
Meet Janelle Szumowski,
Janelle is a seasoned driven data scientist and social media virtuoso with a knack for exceeding client goals with remarkable results. With over five years at Meta, she’s an expert at spotting trends before they become mainstream From Meta Ads to national content calendars and community program management, Janelle crafts diverse innovative strategies that make brands stand out and thrive. Her approach? Curating the right brand messages and specializing in content that drives and targets the right audiences with engagement that enhance brand visibility. Committed to transforming your brand’s voice into a powerful online presence.
Meet Rachelle Mandziak,
Rachelle is the owner and creative lead of Olive Grey Creative, a boutique web and brand agency specializing in design, SEO, and GEO optimization. With over a decade of experience leading website projects for national brands like Joey Restaurants as well as interior design studios and real estate developers, she builds websites with strategy, sites that not only look good but actually get seen. Known for her clean, editorial style and results-driven approach, Rachelle creates high-performing websites that connect, convert, and leave a lasting impression.
